Blog

Apple Announces Release of the iPhone 5

In San Francisco today, Apple held an event announcing its release of the next generation iPhone, confirming its name, the iPhone 5. Controversy over the 5th generation iPhone being called a 4S rather than a 5 created quite a stir with techies from all over, almost guaranteeing that the next

Read more

Meme Madness

meme  (miːm)   — n an idea or element of social behavior passed on through generations in a culture, esp by imitation

You might not know what the original definition is, but you have undeniably seen them throughout the World Wide Web. Memes have become an inseparable part of our pop

Read more

Social Communication for Your Business: Jump on the Pinterest Brand Wagon

The benefits of social media for businesses are practically endless.  Here is a list of reasons why your company- big or small- should be on Pinterest.

1. Build traffic to your website.  Shareaholic, a third party measurement company, recently found that Pinterest drove more referral traffic than Google+, YouTube, and LinkedIn combined. 

Read more

The Piktochart Phenomenon

Our world is becoming more and more visual, and those who do not realize this will soon be left behind. With sensations like Pinterest, Instagram, and Tumblr dominating social communications, the focus has shifted to visuals. A company called Piktochart has realized this, coming up with infographic templates for people

Read more

Best iPad Apps For Small Business

Consolidate all the bells and whistles of your company office desk into your iPad with these nifty apps.
Pages
This app is exclusively designed for Apple and helps you create and edit letters, memos, and reports. It works with iCloud and comes with 16 templates.
Price: $9.99
Omnifocus
Provides task management by project, place, person

Read more

Segmenting Your Marketing E-mails

This is the final entry in our four part blog series about e-mail marketing. The other entries can be found here, here, and here.

40 percent of the time an e-mail is sent to a subscriber, it gets marked as spam is due to irrelevancy. Don’t let your e-mails meet this

Read more

How to Avoid The Catch-22 Of Personal Banking

Dissatisfied with your Bank of America or Citibank account but reluctant to switch? Join the club. Javelin’s 2012 Financial Institution Vulnerability Index indicates that about 11% of consumers surveyed in March 2012 indicate they are at risk of switching primary financial institutions in the coming year, putting $675 billion in

Read more

How to Analyze Your Facebook Insights

Got a Facebook page but are unfamiliar with how to interpret your Facebook Insights? Here is an easy way to navigate the intricate data on Facebook Insights.

Using the Post Level Data, focus on the following columns: Post ID, Message, Posted, and Lifetime Post Total Reach. You will also need to

Read more